The Queen Victoria Market (QVM) has extended its night market concept with the launch on September 19 of the new Hawker 88 Night Market.
The new event is the first step in a bold plan to expand the night market season.
Fresh off the back of a record-breaking Winter Night Market season, the inaugural night of the six-week Hawker 88 season saw more than 15,000 people “transported” to Asia.
“Melbourne’s appetite for a mid-week food and entertainment market is undeniable and the launch of Hawker 88 for a spring night market season will continue to deliver this,” said market CEO Stan Liacos.
Market management is currently working towards expanding the night market to eventually cover 50 weeks of the year, solidifying QVM as the Wednesday night destination in Melbourne.
“Our goal is to have a Wednesday-based night market for almost every week of the year within two years,” Mr Liacos said. “Given our success so far, we think we can achieve this.”
“This is not only good for QVM, but great for Melbourne, locals and tourists. We are proud that the night market continues to be a firm favourite on the event calendar.”
Like the summer and winter seasons, Hawker 88 Night Market is also a platform for over 45 small businesses to benefit from the thriving Melbourne night-time economy.