The musical theatre industry came together with local businesses on July 1 to explore ways of leveraging upcoming opportunities.
The City of Melbourne-hosted business breakfast heard that Melbourne was about to experience the best line-up of musical theatre ever.
Lord Mayor Robert Doyle encouraged retailers to make the most of the opportunity by working with the industry.
He said collaboration was inbuilt within the DNA of the city. “It’s how we do things in Melbourne,” he said.
Representatives from upcoming productions addressed the breakfast, suggesting ways of working together. The function heard:
- Craig Gordon speak about Jekyll and Hyde (Princess Theatre from December 12) (since “postponed”) and Sound of Music (Regent Theatre from May 2016);
- Lyndell Pond speak about Singin’ in the Rain (Her Majesty’s from May 2016) and Cats (Regent December 18 until January 10, 2016); and
- Dennis Smith speak about Georgy Girl (Her Majesty’s from December 22).
- Original Seekers band member Athol Guy spoke about the significance of Melbourne being the location of the world premiere of Georgy Girl.
He said the band had achieved many milestones over 50 years, but the culmination of the new musical being performed in their home town was the pinnacle.
“You can’t get any better than that,” Mr Guy said.